Class Description:

Ever wonder what makes good lettering… well, good? What makes a design pleasing to the eye? It turns out, that question can be answered with psychology! But don’t worry, you don’t need a doctorate to understand how to leverage psychology to create beautiful lettering designs.

This class focuses on understanding how our brains perceive art and how you can use this insight to make your lettering stand out. You'll discover practical tips and techniques that will transform the way you approach your designs.

Learn how to create clarity in your lettering so that your audience can easily recognize your work. Explore simple ways to arrange letters and words to be even more pleasing to the eye. No matter where you are in your lettering journey, you’ll walk away from this class with a better understanding of how psychological principles can take your designs to the next level.

What You Will Learn:

  • An introduction to Gestalt principles and their relevance to design
  • How to create strong figure-ground relationships for better legibility
  • The role of proximity in influencing visual harmony and spacing
  • Using similarity to establish consistency across lettering designs
  • Techniques to utilize closure for abstract yet recognizable lettering
  • How to incorporate continuity for smoother visual flow in designs
  • The importance of balance and symmetry in compositions
  • Effective strategies for using negative space to enhance aesthetics
  • Practical applications of Gestalt principles in various lettering projects
  • Constructive feedback and analysis of student design work using psychological insights

Supplies You'll Need:

  • Notebook or sketchbook for notes
  • Writing tools (pens, pencils, markers)
  • Live Class Access To This Class & All Foxsy Live Classes
  • Access to full 100+ Class Library, The Watercolor Academy, & The Modern Lettering Academy
  • Project feedback from Foxsy Pros & Unlimited Creative Support

About Instructor

Shelby Abrahamsen (Foxsy)

Shelby is the co-founder of Foxsy and the creator at Little Coffee Fox. She is a professional watercolorist, letterer, and artist with a passion for teaching others to reintroduce creativity back into their lives. Shelby lives in Chicago, IL with her husband Jon and her pets Summer, Basil, and Korra.

191 Classes

+19 enrolled

Class Details:

  • 📊Level: Beginner
  • ⏰Time: 1 hour, 2 minutes

Class Pass includes:

  • âś“Lifetime Access To Class

Foxsy Membership includes:

Ratings and Reviews

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What's your experience? We'd love to know!
linda-f
Posted 1 year ago
It's more important and entertaining than you think!

At first, I viewed this as another course that offered learning, but it was so interesting and very entertaining. I guarantee you that after viewing, you will start to notice the principles discussed everywhere and this can improve your observation skills as well as level up your chosen art medium. Thanks, Shelby.

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Lawanna Lawrence Bean
Posted 1 year ago
Live Class Review

Very unique course! A total new way of looking at art in all its forms.

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prpldy
Posted 1 year ago
Live Class Review

A very informative class that really opened my eyes to how the theories are used to make better art/lettering. Shelby has a great voice and the presentation was not boring and kept my attention. I am looking forward to noticing the theories in daily life.

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LindaH
Posted 1 year ago
Live Class Review

This was a very Informative Class

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Ellen Kass
Posted 1 year ago
Live Class Review

Ways to create outstanding lettering projects

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